Biweekly Magazine “White Eagle” as an Example of the Implementation of Polish-Language Media Project in the United States

Abstract

The article describes the idea of creation and development of Polish biweekly magazine “BiałyOrzeł” (“White Eagle”), originated in Boston in 2002/2003 by the White Eagle Media LLC publishinghouse. The periodical, which has been published until today, was at the time one of the largest proj-ects in the segment of so-called ethnic media in the United States. The work’s aim is to present the ti-tle’s history, identify factors affecting on creation of the Polish diaspora press, diagnose componentsdetermining the success/failure of the project, as well as local conditions that had a direct impacton decision to launch described press title. The methodology used in the implementation of this ma-terial includes in-depth interviews with project co-founders (publishers and journalists) carried outover 2017 and 2018, executed jointly on a group of 9 people, providing quality data from staff directlyinvolved in described publishing project from its very beginnings. A valuable source of data was alsoopen access to archives of the “White Eagle” hard copies, dated between 2003 and 2008.