Internet and Mobile Applications in Work Life and Private Life of Digital Marketers - Methodology of Research

Abstract

The goal of the article is to declare and describe the methodology of research about Internetand mobile applications in work life and private life of digitals marketers. This article is a reflectionon the research methods used, their adequacy and potential results that the research team shouldachieve during the research. The article is the justification for the selected research method (bothquantitative and qualitative), describes the research group. The authors, based on the pilot study, alsomake some conclusions, which will then be verified using subsequent - more extensive and imple-mented on a larger scale research tools.