THE INFLUENCE OF FINANCIAL CRISIS ON INSURANCE SALES – COMPARISON OF ACTUAL DATA AND FINANCIAL INTERMEDIARY OPINIONS

Abstract

This article presents results of research conducted among financial intermediaries who work in insurance companies in the Podkarpackie region. The main issue is to compare actual data on the influence of the financial crisis on insurance sales and financial intermediary opinions. On the basis of the data, the authors observe that a recession in the insurance market is perceptible. Sales of insurance as well as other products and services is currently more difficult. However, some financial intermediaries also say that the crisis had a positive impact on some insurance sales.